• Luxury Now
  • People
  • Design
  • Films
  • Travel
  • Eat + Drink
  • VIP Events
  • Real Estate
  • About Nobleman
    • Subscribe / Shop
    • Advertise
    • Media Kit
    • Contact
  • SHOP
  • Luxury Now
  • People
  • Design
  • Films
  • Travel
  • Eat + Drink
  • VIP Events
  • Real Estate
  • About Nobleman
    • Subscribe / Shop
    • Advertise
    • Media Kit
    • Contact
  • SHOP
Lifting the Veil

The new Range Rover Velar is a shift in direction for the serious off-roader.

Rarely, if ever, does a car go from concept to reality virtually untouched, but the Range Rover Velar is a glorious exception. Identical to the concept, right down to the retractable door handles and razor-sharp shut lines, the Range Rover design team has pulled off the ultimate feat: The Velar made it to the showroom untouched from the team’s original vision.

Velar, which means, “to veil” or “to cover,” was the original badge given to the first Range Rover prototypes in 1969 and has made its way back to this latest model as a sign of a new beginning for the fabled off-road marque. But don’t let the name fool you. Simplicity is the key to design with the Velar. Classic Range Rover edges are re-imagined in a contemporary style with clean lines abound everywhere. The futuristic interior design has also made it directly from the designer’s pencil to the production line. The Velar’s cabin is all about minimalism while still being opulent. Dominated by three large high-res screens, there are no buttons, just two dials, and it’s not until everything lights up that you get the full picture. It’s a vehicle that is not only instinctive but also immediately comfortable.


“We call the Velar the avant gardé Range Rover. It brings a new dimension of glamour, modernity, and elegance to the brand. The Range Rover Velar changes everything,” says Chief Design Officer Gerry McGovern.

Also available is a vegan option interior option which, if you’re inclined to stay away from the traditional leather cow hides, is a premium fabric from Danish textile manufacturer, Kvadrat comprising a wool-blend fabric with suede cloth inserts made from recycled plastic bottles.

Somewhere in between the Evoque and the Sport, the Velar caters to on-road suburbanites that also have a thirst for hard-core, off-roading capability and luckily with Land Rover’s Terrain Response System, the Velar can traverse on rocks, snow, sand or mud. Its large diameter rims indicate city life, yet the height-adjustable air suspension gives it plenty of clearance to attack forestry trails. The Velar, as it turns out, is actually the game-changer its makers promised it would be from the start.

The Range Rover Velar Starts at $49,900.

By Kara Studzinski and Damien Reid

Share

Featured

  • ISSUE NO. 22 ON SALE NOW

    BUY NOW
  • JOIN OUR VIP MAILING LIST

  • nobleman

    Luxury & Style for Gents
    The only candle all gents should own this fall👌 The only candle all gents should own this fall👌🏼

Choose between two perfect scents for your home, office or secret man-cave at www.noblemanmagazine.com #nobleman #noblemanmagazine
    “It’s trying to be noble in whatever you do an “It’s trying to be noble in whatever you do and trying to be filled with the idea. Noble is such a beautiful word. And if you take that on a daily basis and say, are my actions noble? Are my choices noble?”

@joshlucas for our NOBLEMAN exclusive in Issue 22. Order your copy at www.noblemanmagazine.com #nobleman #noblemanmagazine #joshlucas
    What car would you drive around Paris? 📷 @este What car would you drive around Paris?

📷 @estebanlaine #nobleman #noblemanmagazine
    Would you wear this summer combo? #nobleman #nobl Would you wear this summer combo?

#nobleman #noblemanmagazine
    Where would you take this yacht? #nobleman #noble Where would you take this yacht?

#nobleman #noblemanmagazine
    Cruising into this week in style. Would you go for Cruising into this week in style. Would you go for this Mercedes 300SL? 

📷 @alexpenfold #nobleman #noblemanmagazine
    The beauty of design meets the beauty of nature at The beauty of design meets the beauty of nature at #CostaPalmas. Nothing is more fulfilling than a life on the sea, built to perfection. Experience a home away from the everyday @costapalmas 
#EastCape #LosCabos
    Would you rock this Submersible from Panerai? #pa Would you rock this Submersible from Panerai?

#paneria #paneraisubmersible #nobleman #noblemanmagazine
    Can you name this vintage car? #nobleman #noblema Can you name this vintage car?

#nobleman #noblemanmagazine
    Cover shoots don’t get any better then this. @Jo Cover shoots don’t get any better then this. @JoshLucas + @NOBLEMAN Magazine. Issue now available at NoblemanMagazine.com

Photographer @johnrussophoto 
Interview by Editor-in-Chief @ocdoug 
Stylist @slimecityangels 
Grooming @cocoullrich 
Executive Editor @oclydia 
Video Carly Chan
Timepieces by @omega available at @hydepark_jewelers 

#nobleman #joshlucas #yellowstone #johndutton #noblemanmagazine

*Shoot and interview conducted before SAG actors strike
    New issue with @JoshLucas available now. 💥 Josh New issue with @JoshLucas available now. 💥 Josh invited us to his incredible mountain-top home in Ojai, California for an exclusive shoot and a sunset won’t soon forget.

Photographer @johnrussophoto 
Interview by Editor-in-Chief @ocdoug 
Stylist @slimecityangels 
Grooming @cocoullrich 
Executive Editor @oclydia 
Timepieces by @omega available at @hydepark_jewelers 

#nobleman #joshlucas #noblemanmagazine

*Shoot and interview conducted before SAG actors strike
    What is your drink of choice this weekend? 📷 @ What is your drink of choice this weekend?

📷 @the_garnishguy #nobleman #noblemanmagazine
    Follow on Instagram
  • Follow Nobleman On



  • 28241 Crown Valley Pkwy F, #444
    Laguna Niguel, CA 92677

  • Style & Substance

    NOBLEMAN celebrates the modern man. We inspire men to live life to the fullest and with purpose. It is the premier luxury lifestyle magazine specifically dedicated to the discerning man of today.

  • JOIN OUR VIP MAILING LIST

  • Nobleman Magazine

    About
    Advertise
    Media Kit
    Jobs
    Contact
    Shop
    Privacy Policy


© 2022 Nobleman Magazine. All rights reserved.