Based in Treviso Italy, De’Longhi is the global leader in both comfort products and espresso – for good reason. Impeccable Italian design and uncompromising quality are core values of the De’Longhi brand, and you can see it in every impeccable product. With a focus on innovation and meaningful purpose, De’Longhi creates products in three categories: specialty cooking, home comfort, and espresso. With over a century of perfecting their product, they remain committed to innovation and crafting something that will truly change their customer’s homes forever.
For the first time, De’Longhi has partnered with incredible talent Brad Pitt and an Oscar-winning cast to create an international campaign. The beautiful images and striking video tell a story, the creation of a ‘perfetto’ moment. Through the use of the incredible Dinamica Plus, the process of crafting quality coffee has never been so beautiful. Directed by Damien Chazelle, composed by Justin Hurwitz, and complete with cinematography by Linus Sandgren, this campaign is a work of art. De’Longhi’s new global ambassador Brad Pitt shines in these striking images, and the multi-talented team comes together to craft something worthy of the incredible product.
De’Longhi’s Dinamica Plus is a fully automatic, one-touch, bean-to-cup coffee and espresso machine. With an impressive high-resolution touch display, the customer can enjoy customization and intuitive navigation to brew over a dozen unique options. With the Coffee Link app, you can save three completely custom profiles with all of your recipe favorites. Getting your perfect cup has truly never been simpler. With adjustment levels for temperature, length, and strength, you can fine-tune every detail directly through your smartphone.
The brand’s patented LatteCrema™ System expertly froths milk to the ideal texture and density, engineered to seamlessly transition from full-fat dairy milk to alternatives such as almond and oat milk. Revolutionary technology also ensures the freshest brew possible by grinding the perfect amount of coffee beans without leaving residual coffee in the brewing unit. De’Longhi’s extraordinary technology and thoughtful additions ensure that your morning cup (no matter your preference) will be flawless; each and every time.
The Dinamica plus is not only a game-changer in the at-home coffee market, but it does it all without sacrificing style. This machine is elegant and chic and will add to the beauty of your space rather than distracting from it. With equal importance placed on convenience and style, you don’t have to sacrifice aesthetics for a trustworthy (and delicious) product. With the aim to improve everyday life, De’Longhi unquestionably succeeds. The Dinamica Plus is a masterpiece, and this artful campaign absolutely does it justice.
Words by Emma Ungaro