• Luxury Now
  • People
  • Design
  • Films
  • Travel
  • Eat + Drink
  • VIP Events
  • Real Estate
  • About Nobleman
    • About
    • Subscribe / Shop
    • Advertise
    • Media Kit
    • Contact
  • SHOP
  • Luxury Now
  • People
  • Design
  • Films
  • Travel
  • Eat + Drink
  • VIP Events
  • Real Estate
  • About Nobleman
    • About
    • Subscribe / Shop
    • Advertise
    • Media Kit
    • Contact
  • SHOP
A Noble Race: Rolex Knows That Every Second Counts

The truest test of performance is endurance, and at the Rolex 24 at Daytona race, there are two machines known for delivering on that promise. Considered by some to be the toughest event on the motorsports calendar, this race is not for the faint of heart. Three car classes racing at the same time around the clock, the difficulty and challenge of the race draws in drivers and racing teams from all over motorsports. Teams complete over 700 laps, covering the distance between Beverly Hills and New York City. Nonstop driving is hard not only on the drivers of this demanding race, but also the engines powering the cars – prototype class race cars achieve over 150 (9000 RPMs) engine rotations per second – and to sustain this kind of performance takes painstaking precision and meticulous attention to detail. The cars not only perform at the peak of performance but also are able to go 24 hours, a truly mind blowing feat of engineering.

So, what’s the other performance machine? Well, that’s where the “Rolex” portion of the race comes in. The answer to the question lies within the history of the racetrack and the Daytona beaches themselves. Daytona’s reputation for speed began to grow in the early 1900’s, when word of its long, firm and strait beaches began to spread and eventually caught the eye of British racer and journalist Sir. Malcolm Campbell, who just so happened to be a notable Rolex enthusiast. It was there on the beaches where Sir Campbell set his fifth land speed record of 248 MPH in 1936, and that notoriety gave way to the creation of the Daytona Race Track in 1959.

Rolex became a supporter that very first year. The partnership was quickly followed with the release of the Rolex Oyster Perpetual Cosmograph, a precision chronograph and instrumental tool of period racing. The racing timepiece soon become known as the “Daytona”, which was stamped on the dial a few years after its development. Today, drivers of the Rolex 24 at Daytona are not racing for just bragging rights, but for the converted timepieces themselves which are presented to the drivers in the winner’s circle. The watch has become as status symbol amongst drivers.

The Rolex Daytona is synonymous with racing and horology, a duality expressed in performance and long life that celebrates true high-quality timepieces which last generations. Today the Daytona is one of Rolex’s most coveted timepieces, but don’t rush out to get one just yet, the waitlist for this item can be between three to five years, making it not only a status symbol on the track, but off of it as well.

By Frank Torok

Share

Featured

  • Special Edition 30th Issue

    ORDER NOW
  • JOIN OUR VIP MAILING LIST

  • nobleman

    Luxury & Style for Gents
    Mallorca anyone? Four Seasons is bringing its sig Mallorca anyone?

Four Seasons is bringing its signature style to this Balearic gem - think terraced hillsides, sea views, and that effortless Mediterranean cool @fsrmallorca 

#nobleman #noblemanmagazine #luxuryliving #mallorca #fourseasons #fsrmallorca
    What a night! @NOBLEMAN Magazine proudly partnered What a night! @NOBLEMAN Magazine proudly partnered with @SushiRoku to celebrate 10 years of culinary excellence! 400 select guests gathered for an unforgettable night of world-class sushi, signature bites, crisp Peroni, Suntory whisky tastings, and premium sake. DJ sets kept the energy high, while @HappyJewelers wowed with an impressive display of fine watches and jewelry. Founders Lee Maen and Philip Cummins welcomed guests as we raised a glass to a decade of iconic flavors and stylish hospitality. Here’s to many more years of Sushi Roku magic.

#noblemanmagazine #newportbeach #sushiroku #nobleman
    The 2025 Rolls-Royce Phantom stuns in a sleek Blac The 2025 Rolls-Royce Phantom stuns in a sleek Black Diamond and Tempest Grey finish, with a bold Mandarin + Black interior that redefines luxury on four wheels.
⁠
See this masterpiece in person at our friends @rollsroyceorangecounty #nobleman #noblemanmagazine #rollsroyce #rollsroyceorangecounty
    @ChaceCrawford exclusive for @NOBLEMAN Issue No. 2 @ChaceCrawford exclusive for @NOBLEMAN Issue No. 26

Read the article & get your copy at NoblemanMagazine.com

#chacecrawford #nobleman #noblemanmagazine
    The Ferrari 512TR, a refined evolution of the icon The Ferrari 512TR, a refined evolution of the iconic Testarossa, delivers V12 power, a sleek design, and 90s heritage. This Rosso Corsa beauty is one of the finest we’ve seen🔥

📷 @meritpartners #Ferrari512TR #TestarossaLegacy #RossoCorsa #nobleman #noblemanmagazine  #V12Power #TimelessDesign #luxurylifestyle
    Father’s Day is the perfect time to go all out f Father’s Day is the perfect time to go all out for the remarkable men in our lives. Our exclusive NOBLEMAN Gift Guide is a handpicked selection of timeless pieces, curated with something for everyone from these amazing brands:

@eleventy_milano @dolcegabbana @zegna @montblanc @alangesoehne @leisuresociety_ @tudorwatch @skorpiostequila @kenton_michael @auracalifornia @imperiacaviar @pini.parma 

#nobleman #noblemanmagazine #fathersday #giftguide #luxurylifestyle #mensfashion #luxuryfashion
    Step inside the iconic Orient Express - a timeless Step inside the iconic Orient Express - a timeless blend of luxury, style, and old-world charm. Where are you training off to?👇

#nobleman #noblemanmagazine #noblemanstyle #orientexpress #luxurytravel #luxurylifestyle #europe
    A NOBLE PAIRING: An evening where fashion, food, a A NOBLE PAIRING: An evening where fashion, food, and fine wine came together in perfect harmony. We began at the Dolce & Gabbana boutique for caviar + champagne and cocktails, and a first look at their stunning Pre-Fall collection.

The experience continued with a Michelin-starred dinner at Knife Pleat, where Chef Tony Esnault delivered an unforgettable wine pairing menu alongside Prestance Wines. Live music set the tone as guests indulged, connected, and celebrated the art of refined living. 

Thank you to our partners @dolcegabbana, @knifepleat, @prestancewines, @imperiacaviar, @peroniusa and to our incredible guests. Until the next one…

#nobleman #noblemanmagazine #luxurylifestyle #southcoastplaza #dolcegabbana #knifepleat #michelin #finedining #winepairing #winedinner #michelinstar
    Lakeside living at its finest. Would you move to L Lakeside living at its finest. Would you move to Lake Como for this?👇

#nobleman #noblemanmagazine #lakecomo #italy #LuxuryLiving #luxurylifestyle
    It’s time for another NOBLEMAN GIVEAWAY! One luc It’s time for another NOBLEMAN GIVEAWAY! One lucky winner will receive this @WestminsterTeak Odyssey Yacht Furniture Set, including 2 folding chairs and a side table, seen firsthand at our NOBLE Wine & Dine Alexander Marine lounge with Wolfgang Puck.

Perfect for summer in any setting, it’s a modern take on the classic director’s chair, reimagined for luxury outdoor living. Crafted from solid teak and marine-grade stainless steel, with Sunbrella-upholstered cushions, this lightweight yet durable set brings yacht-worthy elegance to any space.

Here’s how to enter:
1. Like & comment on this post
2. Follow @WestminsterTeak + @NOBLEMAN
3. Tag 3 friends
Bonus entry: Share this post to your story

Winner will be announced Monday, June 2nd. Good luck!
    This Memorial Day, we honor the noble men and wome This Memorial Day, we honor the noble men and women who selflessly gave their lives in service to our country. Their courage, valor, and unwavering commitment to protecting our freedom will forever be remembered 🇺🇸
    The most glamorous race of the year is here. From The most glamorous race of the year is here. From superyachts to the world’s fastest cars, the Monaco Grand Prix is where speed meets sophistication 🇲🇨

Who are you rooting for to win this weekend?

#nobleman #noblemanmagazine #formula1#monacograndprix #monaco #montecarlo
    Follow on Instagram
  • Follow Nobleman On



  • 28241 Crown Valley Pkwy F, #444
    Laguna Niguel, CA 92677

  • Style & Substance

    NOBLEMAN celebrates the modern man. We inspire men to live life to the fullest and with purpose. It is the premier luxury lifestyle magazine specifically dedicated to the discerning man of today.

  • JOIN OUR VIP MAILING LIST

  • Nobleman Magazine

    About
    Advertise
    Media Kit
    Jobs
    Contact
    Shop
    Privacy Policy


© 2022 Nobleman Magazine. All rights reserved.